17 July 2021
8 July 2021
7 July 2021
1 July 2021
Customer Satisfaction Metrics
CX = Customer Experience
NPS = Net Promoter Score (use for long-term customer loyalty)
CSAT = Customer Satisfaction Score (use for short-term customer loyalty)
CES = Customer Effort Score
NPS useful for:
- Growth Targeting
- Brand Loyalty
- Happiness
- Feedback
- Honesty
- Overall Experience
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